| 678 | Friday, April 4, 2003 |
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| 4:00 PM-5:15 PM | Convention Center:113A |
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| Developing Health Literacy |
| The fourth of the seven national standards for health education defines a health literate student as one that can analyze the influence of culture, media, and technology. The purpose of this session is to help attendees better understand the power of mass media and its’ contribution to unhealthy, risky youth behaviors. Those attending will be presented a model for teaching media literacy to youth. Further the presentation will deliniate the nature and content of advertisements in three top selling magazines primarily intended for teenage audiences, and will speculate on the impact of such advertising on the lifestyle and behavior of teens. |
Keyword(s): curriculum development, health promotion, student issues
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| Presider: Carl Fertman, University of Pittsburgh, Pittsburgh, PA |
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Speakers: |
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A Content Analysis of Advertisements in Teen Magazines
Priya Banerjee1, Catherine Cardina2, Priya Banerjee2 and Catherine Cardina2, (1)SUNY, College at Brockport, NY, (2)SUNY, College at Brockport, Brockport, NY |
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Developing Health Literate Students Through National Standard #4
Sandra Klarenbeek, Black Hills State University, Spearfish, SD and Aaron L. Banks, Gustavus Adolphus College, St. Peter, MN |
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