712 Accurate Representation?: Media Guide Images of Female College Athletes

Saturday, March 20, 2010: 11:45 AM-12:45 PM
Convention Center: 101-102
Speakers: Heather I.D. Van Mullem1; Linda K. Sterling2; and Alyson Peck1, (1)Lewis-Clark State College, Lewiston, ID, (2)Northwest Missouri State University, Maryville, MO
To date, most research examining media representations of female athletes has focused on those competing in the professional ranks or at the NCAA Division-I level. This study examined images of female student-athletes competing in volleyball, soccer, softball and basketball presented on the covers of media guides at the NCAA Division-II, NCAA Division-III, and NAIA competitive levels. This session will share the findings of the study.